“Yellowstone” has grown in fame to heights that very few tv shows ever reach. This is due to an unashamed romanticization of the life that millions of Americans live every day. One where they go to work and give their all to provide for their families, even long after they are gone.
Now, a study has revealed that the fame that “Yellowstone” has earned has placed it in a level of love and acclaim that even Disney no longer reaches with audiences. In a study revealed by Deadline, various pieces of media were ranked by their fame.
Disney came in at tenth place, a dramatic fall for the company that was once synonymous with television and movie and other media. Twenty years ago it would have been unheard of that one television series about life on a cattle ranch could surpass the world’s greatest entertainment giant.
However, “Yellowstone” ranked seventh on the list. The fact that “Yellowstone” ranked three spots ahead of Disney is a wowing victory for those on the right who have stopped buying Disney films and watching Disney properties on television. That hard work and dedication to voting with their wallet has finally paid off.
According to Fandom CEO Perkins Miller, “Franchises made up 95% of the top blockbusters and games in 2023, yet there has been no single unified view on what’s capturing fan attention and why. The Franchise Factor framework gives creators, producers, and marketers actionable insights and tools to strengthen their franchises in an increasingly competitive landscape.”
Whatever the reason may be, it is abundantly clear that Disney is failing and that it may continue to fall in the rankings if its leadership does not begin to make an effort to change its ways. A good start would be to take a look at one of the major differences between itself and “Yellowstone.”
Sure, “Yellowstone” is not necessarily a right-wing show, and it is also not overly liberal. By staying out of politics, the show that depicts the lives of the Dutton family on the Yellowstone ranch is able to appeal to all audiences.
Disney, on the other hand, seems content to sacrifice viewership and audience experience to assuage the wokest members of society and begin to force-feed woke ideology to the parents and children that watch its films. Even movie adaptations of Snow White and the recent “Lightyear” movie fell victim to that burning desire to be political in every possible way.
That desire to push political messages in every piece of media is leading Disney down a scary path. Earlier this year, ESPN, a Disney-owned sports media company, was forced to resort to mass layoffs to bring their expenses down and attempt to turn a profit yet again. Just like fans are clamoring for sports to be rid of the incessant politics, people want to sit down in a movie theater without facing constant lectures about the left’s moral absolutes.
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