The woke propaganda called Disney+ just got crushed by subscriber losses in the last quarter of 2022, losing nearly 2 and a half million subscribers in that quarter alone. That dismal report is the first drop in subscribers for the platform since it launched in 2020.
The bad news wasn’t solely due to Americans being turned off on Disney over its “grooming” fight with Ron DeSantis and the woke nonsense it’s attempting to push on kids through its extremely far-left shows. Much of the loss comes from India, where a contract issue led to a crushing subscriber loss. Variety, reporting on that, noted:
The drop in Disney+ subscribers — which was bigger than analysts expected — was entirely driven by a 3.8 million sequential decline Disney+ Hotstar, the version of the service offered in India and parts of Southeast Asia, to stand at 161.8 million at the end of 2022. Last year, Disney lost streaming rights to Indian Premier League (IPL) cricket matches, which prompted it to lower growth targets for Disney+ Hotstar in India.
In the U.S./Canada, Disney+ gained about 200,000 subs (to reach 46.6 million). Hulu gained 800,000 in the quarter to stand at 48.0 million, and ESPN+ increased by 600,000 to 24.9 million.
Disney CEO Bob Iger, for his part, said “After a solid first quarter, we are embarking on a significant transformation, one that will maximize the potential of our world-class creative teams and our unparalleled brands and franchises. We believe the work we are doing to reshape our company around creativity, while reducing expenses, will lead to sustained growth and profitability for our streaming business, better position us to weather future disruption and global economic challenges and deliver value for our shareholders.”
Iger returned to head the sinking Disney ship after it was dashed against the rocks by CEO Bob Chapek, who led it as it went fully woke and fought with Florida Governor Ron DeSantis over the state’s Parental Rights in Education Bill, the bill smeared by the left as the “Don’t Say Gay” bill.
The nosedive in the Disney+ subscriber count isn’t the only issue Disney is facing right now. It’s also being forced to lay off thousands of employees and has seen a massive share price plummet as of late. Reporting on that, we at The American Tribune noted that:
Walt Disney Co. recently announced it plans to cut approximately 7,000 jobs and reduce costs by roughly $5.5 billion. This is an effort to reorganize the company’s corporate structure so that it gives more power to content executives and puts a greater emphasis on sports media at the company.
Bob Iger made the announcement in his first earnings call since returning as the chief executive officer of Disney. Iger outlined plans for significant changes to the company’s, reversing many of the approaches former CEO Bob Chapek took. Per the Wall Street Journal, Iger seeks to change Disney’s slate of movies and television shows, possibly reinstate the dividend and change the pricing model for the company’s streaming video services, among other things.
By: Will Tanner. Follow me on Twitter @Will_Tanner_1
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