The Molson Coors company apparently looked at Anhueser-Busch’s ailing sales and reputation and said, “Hold my beer,” a lesson to all of us that the woke left can never take anything too far.
A few weeks after Bud Light launched a promotion with transgender activist Dylan Mulvaney and subsequently watched their brand’s goodwill evaporate overnight, Miller Lite is now hopping on board the Woke Express and making sure feminism represents women as vulgar, dirty, and beer-guzzling…dudes?
For as much as feminists decry the patriarchy, the continued foray into men’s spaces is bizarre, to say the least. It’s as if they don’t really hate men so much as they crave more power. Which is how you get a beer commercial stripped of good times, friends hanging out, smiling, etc – and end up with mean, bitter, aimless souls.
It’s one thing to produce this and think it’s going to resonate with people who buy and drink light beer; it’s another to run it right after witnessing Bud Light crash and burn with their LGBT efforts. Anyways, here is the latest contender for going broke after going woke. Take a look:
Miller Lite has joined the woke cultpic.twitter.com/czDl9XE2AJ
— Citizen Free Press (@CitizenFreePres) May 15, 2023
“Here’s a little-known fact,” the ad spot begins, featuring one of the last people on earth most men would want to drink with, continuing with a liberal interpretation of historicity, “Women were among the very first to brew beer ever. From Mesopotamia to the Middle Ages to Colonial America, women were the ones doing the brewing.”
“Centuries later, how did the industry pay homage to the founding mothers of beer? They put us in bikinis. Wow. Look at this s***. Wild. It’s time beer made it up to women,” the person then says, still stomping around as if trying to convince herself she was a serious person.
And then Miller Lite just goes of the rails. An angry woman isn’t exactly going to connect with Miller Lite’s supposed key demos, but then it falls apart even faster after delving into so much profanity that you have to wonder who wrote and then approved this script. Was a marketing agency actually applauding this next part?
“So today, Miller Lite is on a mission to clean up not just their s*** the whole beer industry’s s***. Miller Lite has been scouring the internet for all this s*** and buying it back so they can turn it into good s*** for women brewers. Literally good s***. How you ask? Ladies, take it away.”
“First we turn the batch s*** into compost that we keep compost towards pushed s*** out beautiful fertilizer,” another angry-looking and angry-sounding woman states. “That good s*** helps farmers grow quality hops, which has been donated to women brewers to make their own really good s***,” says another.
“But there’s definitely more s*** out there. Your Attic in the garage and your parent’s basement. Send any s*** you’ve gotten to Miller Lite and they’ll turn that into good s*** too. So here’s to women, because without us there would be no beer,” the ad finishes.
Without women, there might not be as much of a reason for men to drink beer. After all, without a nagging presence in the house, they might enjoy the comforts of their own home. That being said, it definitely feels like the accuracy might be off by saying there’d be no beer if not for women.
Something tells me men enjoy a buzz enough to have figured out how fermentation.
In any event, Twitter wasn’t having any of it, with pretty much every comment calling out one aspect or another of the atrocious new advertisement.
“So much of the bizarre world we see around us is the result of institutional capture—e.g. the capture of our corporations and advertising firms. But to understand these phenomena you also have to understand the power of the new social credit scores for corporations: CEI and ESG,” one user explained.
“I’m just going to quit drinking at this point,” another lamented.
“So when should I short their stock? Midsummer? Early fall before summer quarterlies come out?” asked another user.
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