Hollywood superstars live crazy lives, completely unlike that of a regular American. Ben Affleck, who starred in a Dunkin’ Super Bowl commercial on Sunday, says that he struggled at times to perform the duties asked of him in the ad.
The commercial starred Ben Affleck, as he surprised guests at a Dunkin’ drive-through in Medford, MA, near Boston. According to Fox News, Affleck’s service at the drive-through window was sub-par and had some guests upset at the delay or incorrectness of their breakfast orders. The commercial was a hit, however, and many fans found it a funny and clever way to use a big Hollywood name to market a product. Dunkin’ also released a blooper reel, which might show why some guests were a bit agitated with their service:
Affleck spoke to the Wall Street Journal about his role in the commercial, adding that some fans were actually upset in the unscripted part of the video. Maybe this is a lesson that you shouldn’t mess with strangers who definitely haven’t had their morning coffee yet. Here is how Affleck explained the situation:
“It’s Boston, after all, so we had some rather coarse and agitated people who were willing to voice their displeasure in a colorful way, and I’m still lobbying to include the most interesting of those in some of the edgiest social spots.”
The former star of “Goodwill Hunting” is no stranger to a cold morning Dunkin’ run, and that was what made him perfect for this role. He was able to handle the gruff and play it off as a funny encounter. It seems at one point in the video that he completely forgot how to take orders, on the point-of-service machine, which again, might make some customers angry if they hadn’t gotten my coffee yet.
According to FOX News, this commercial idea was presented by Ben Affleck himself. Initially, the plan was for Affleck to spend the day in the company’s boardroom, but he proposed this drive-through skit and even directed the ad himself. As far as a commercial goes, it seems to have hit the mark. It’s memorable and funny, and Dunkin’s has about 5 other videos from this day already posted to their Youtube channel.
This wasn’t the only commercial that Affleck starred in that aired during the Super Bowl. He also is playing the role of Nike founder Phil Knight in the movie “Air” which also stars Matt Damon. The film revolves around Nike decision to create the Air Jordan line of clothing that has made the brand a mainstay, and the recruitment of star basketball player Michael Jordan. IMDB says that the movie “Follows the history of shoe salesman Sonny Vaccaro, and how he led Nike in its pursuit of the greatest athlete in the history of basketball: Michael Jordan.”
Affleck may not be cut out for a daily role in a Dunkin’ drive-through, but it certainly seems that he won the day on Super Bowl (in the commercial department) by starring in two big and recognizable ads.
Featured image: Screenshot from Youtube video
"*" indicates required fields