Disney has had a rough run in recent years, having to make budget cuts recently and cut talent over at ESPN. Even their films are floundering at the box office, a sign that something is highly amiss at the entertainment giant. Now, the newest feature film, “The Marvels,” took a nose dive at the box office after an abysmal start to its run in theaters.
The $275 million film is the latest in the massively successful Marvel timeline of movies that has captivated audiences and led to one of the most successful series of films in the history of cinema. However, this success did not carry over to the women-led installment, “The Marvels.” According to Deadline, the $47 million on opening weekend is the lowest box office start that a Marvel film has ever received.
Sure, not every single movie can be a smash hit, but this alarming start to the film’s commercial run has Disney scrambling to find a solution to their growing issues at the box office. The issue was not only due to a domestic lack of interest in the movie. The film is also massively underperforming worldwide to the tune of $30 million below the expected sum of $140 million.
While we have been awed by the disaster that is taking place for Disney’s Marvel franchise, author Stephen King has his own take on why the movie is underperforming. He wrote on X, “Some of the rejection of THE MARVELS may be adolescent fanboy hate. You know, “Yuck! GIRLS!”‘
Of course, any film starring women must be embraced, regardless of its merit, simply due to the fact that there are female stars. Plenty of other folks have echoed This take across social media, both famous or not. Now, you might wonder if Stephen King enjoyed the movie. Here is what he had to say about that on X.
King wrote, “I don’t go to MCU movies, don’t care for them, but I find this barely masked gloating over the low box office for THE MARVELS very unpleasant. Why gloat over failure?”
Oh, I got it; he didn’t watch “The Marvels” either. To answer his question, we gloat over the failure of these woke films that try to push a narrative on their audience because, as fans of cinema, we hope for a return to the days when politics and entertainment were separated.
With every massive underperformance that Disney takes, they are forced to reconsider every stance that they take. The same was true of the “Little Mermaid” remake and “Lightyear.” We want these movies to come out, and we love the idea of having sequels and remakes of the movies we grew up on and took our children to see. Just give them to us without the virtue signaling.
So yes, we gloat when a movie like this flops. Fans have been voting with their dollar and are finally seeing their work pay off. Is that not worth celebrating?
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